Why Is Graphic Design Important For Websites?
The human brain processes images 60,000 times faster than text. 4. 80% of people remember what they see, compared to ten percent what they hear and 20 percent of what they read.
Why are visuals more effective than words?
Great graphic design allows you to make a positive first impression on your visitors. Human beings form initial opinions in a matter of seconds. Aesthetically pleasing, professionally designed graphics can help a persons to form positive opinion about your product, service or brand.
Graphic design can help boost your marketing and advertising campaign with the help of effective visual communication. It can help inform, educate, or persuade your target audience and convert them into sales.
1. Globally graphic design was worth $45.8 billion in 2021
2. 94% of first impressions are design-related
3. Around 67% of small businesses would spend up to $500 on a logo
4. People spend around 6.4 seconds focused on a brand logo when visiting a website
5. 73% of companies invest in design for brand differentiation
6. It takes customers 50 milliseconds to decide if they’re going to stay on your site
7. Color has a significant impact on the success of a design
8. Most marketers add visuals to their content marketing
9. Infographics has had the largest increase in usage among B2B content marketers
10. More than half of all Facebook posts are visual
Red Website Design
Missouri University of Science and Technology
Adobe Digital Intelligence
T and F Online
Content Marketing Institute
Why is a logo so important?
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Start with the perfect image dimensions
The perfect sized image is always one click away. Image dimensions for social media, display ads, blogs, emails, and infographics are available as clickable presets.
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SmashingLogo Create your own logo.
Choose a Logo Name and an optional Slogan
A good company name should be easy to understand and to remember. It’s clever to choose short and punchy names that won’t be easily forgotten by the consumers.
Choose 1-3 Industry Keywords and up to 5 Brand Attributes
Industry Keywords: If you can find your industry right away, there is no need to enter more than one keyword.
Optional: Choose your preferred Logo Type(s) and Colors and Fonts
It’s up to you whether you choose an Icon, Initial or Name based logo type. You can skip this step if you don’t prefer a specific type.
You can choose an icon from an extensive library of over 2 million handcrafted icons.
Optional: Pick a Virtual Designer
Every designer has a special style. You can view their portfolio and pick your favorite. No worries, you can switch between these designers at any time if you want to try something different.
Your logo will be unique. A huge font library, hundreds of different patterns and over 300 pantone colors result in a nearly infinite number of combinations.
What is an infographic?
The most common definition of Infographic describes it simply as a visual representation of information and data. By combining elements of text image, chart, diagram and, more recently, video, an infographic is an effective tool to present data and explain complex issues in a way that can quickly lead to insight and better understanding.
- A data-rich visualization of a story.
- A tool to educate and inform.
- A way to build brand awareness.
According to Jaime Serra, one of the most influential designer in the world for the past two decades -, an infographic is “a form of communication that uses visual language and text. Both languages are complementary, part of a whole, and therefore can’t be understood when separate”.